Haiti Empowered
Haiti Empowered’s brand and media work reflects a mission of resilience, hope, and transformation. Through thoughtful design and storytelling, we craft identities and campaigns that empower communities while inspiring global connection and support.
Logo Branding and Developement
Haiti Empowered is a nonprofit organization committed to uplifting Haitian communities through education, economic development, and grassroots support. The brand identity was crafted to reflect the organization’s mission of empowerment, resilience, and hope—anchored in a visual language that is both vibrant and professional.
Objectives
Develop a cohesive visual system that communicates trust, optimism, and cultural pride
Ensure versatility across digital and print platforms
Maintain clarity and legibility in multilingual and community-based contexts
Printed Informational
Booklet Design
This brand identity booklet was created to visually articulate the mission and values of Haiti Empowered, a nonprofit focused on education, economic development, and community support in Haiti. The design balances clarity, warmth, and professionalism—serving as both a practical guide and a visual manifesto for the organization’s communications.
Objectives
Present a cohesive brand system that reflects empowerment and cultural pride
Ensure visual consistency across all touchpoints
Create an accessible, easy-to-navigate reference for internal and external collaborators
Video Production
Purpose: To visually amplify Haiti Empowered’s mission—equipping children, empowering families, and inspiring global support—through emotionally resonant storytelling.
Pre-Production
Story Development: Each video begins with a clear narrative arc: crisis → intervention → transformation. Stories are drawn from real lives impacted by education, healthcare, and vocational training.
Messaging Strategy: The tone balances urgency with hope, often anchored by phrases like “One child, one sponsor, one hope” and “Your support turns potential into purpose.”
Visual Planning: Shot lists prioritize authenticity—children in classrooms, families receiving care, trade school students at work. Locations are chosen to reflect both the challenges and the beauty of Haitian communities.